Quarterly report pursuant to Section 13 or 15(d)

REVENUE RECOGNITION - Schedule of disaggregation of revenues (Details)

v3.21.2
REVENUE RECOGNITION - Schedule of disaggregation of revenues (Details) - USD ($)
$ in Thousands
3 Months Ended 9 Months Ended
Sep. 30, 2021
Sep. 30, 2020
Sep. 30, 2021
Sep. 30, 2020
Disaggregation of Revenue [Line Items]        
Total Revenues $ 116,003 $ 55,007 $ 331,910 $ 131,440
Sales at company owned stores        
Disaggregation of Revenue [Line Items]        
Total Revenues 100,799 51,684 290,937 123,991
Distribution        
Disaggregation of Revenue [Line Items]        
Total Revenues 4,696 0 12,519 0
E-commerce sales        
Disaggregation of Revenue [Line Items]        
Total Revenues $ 10,508 $ 3,323 $ 28,454 $ 7,449